Today we are opening a new chapter in our company’s journey.
Admixer Advertising is becoming CoobX.
This change is more than a new name or visual identity. It reflects how our company has evolved, what we do today, and where we are going next.
For many years, Admixer Advertising has been known as a trusted partner helping advertisers, agencies, media, and global platforms grow in emerging markets. Advertising remains an important part of our business. But over time, our scope has expanded far beyond advertising.
Today, we operate at the intersection of media, marketing, data, cloud technologies, AI, platforms, and market enablement. We help global technologies become more accessible and effective in emerging markets. We also help local businesses and partners build stronger digital capabilities, better processes, and more connected ecosystems. With one goal – to support and enable growth.
Our old name no longer fully reflected this role. That is why we are moving forward as CoobX.
As part of this transition, Admixer Media will also continue under a new name – Coob Ads. Coob Ads will continue supporting advertisers, agencies, and partners as the official Google Ads Sales Representative in selected markets.
While our name is changing, our commitments remain the same. We will continue working with our partners, clients, and technology platforms with the same focus on trust, local expertise, operational quality, and long-term growth. Existing teams, relationships, services, and support channels remain in place.
Why CoobX?
Coob stands for Core of Business. It represents the center where different capabilities come together: media, marketing, data, cloud technologies, AI, local expertise, and global platforms.
The X represents connection, multiplication, and the next stage of growth. It is the point where different technologies, markets, people, and opportunities intersect. It also reflects our belief that the strongest value is created when capabilities do not work separately, but reinforce each other.
Together, CoobX reflects our role as an independent catalyst for business growth and digital maturity.
The core of next
The world around us is becoming increasingly complex. Businesses navigate more platforms, more data, more tools, and greater expectations from customers and partners. In this environment, technology alone is not enough. Companies need structure, local understanding, and a trusted partner who can connect different parts into one clear direction.
This is the role CoobX is built to play. CoobX is the core where technologies, platforms, expertise, and emerging market knowledge come together to create new opportunities for growth. It reflects not only who we are today, but also the future we are building — connecting capabilities, strengthening ecosystems, and helping businesses grow and shift to their next stage of digital maturity.
We are grateful to our teams, partners, clients, and platforms who have been part of this journey. Today, we move forward with a name that better reflects who we have become and where we are heading next.
Welcome to CoobX. The core of next.
